Analysis | How reward professionals can manage the impact of the Autumn Budget
CIPD pay and reward adviser Charles Cotton explores the impact of the UK’s Autumn Budget 2024 and recommends how reward professionals should respond
CIPD pay and reward adviser Charles Cotton explores the impact of the UK’s Autumn Budget 2024 and recommends how reward professionals should respond
The UK Government’s Autumn Budget 2024 sought to raise earnings for low-wage workers but potentially raises the overall cost of pay bills for employers. With ongoing, high living costs still eating away at pay packets, how can reward professionals strike a balance between paying well enough to retain talent while managing organisational budgets?
Using the data from the CIPD’s Labour Market Outlook – Autumn 2024 (LMO), we assess how pay reward professionals could mitigate growing hiring and retention costs, as well as look beyond pay reforms and incentives to improve employees’ working lives.
The government had accepted the independent Low Pay Commission’s (LPC) recommendation that the National Living Wage (NLW) hourly rate should rise from £11.44 to £12.21 next April. This increase was higher than the LPC’s March 2024 (£11.89) or September (£12.10) predictions of how much the NLW would need to rise by.
Based on the LPC’s September forecast, the CIPD’s Autumn 2024 LMO asked employers what the impact on their wage bill would be if the NLW rose to £12.10. Nearly seven in ten (69%) said it would increase their employment costs: 20% saying by a large extent, 32% by some extent and 17% by a small extent. The rest either said there would be no impact (25%) or were unable to make a forecast (6%).
But employers in low-wage sectors such as hotels, catering and restaurants (48%), retail (32%), and wholesale (31%), were more likely to predict their wage costs would increase by a large extent.
From previous CIPD research, we know that employers in low-wage sectors usually make up for rises in wage costs through raising prices, accepting higher overheads, increasing productivity (such as requiring staff to take on extra tasks) or employing fewer people.
Another major budget announcement was an increase in employer National Insurance contributions (NICs). From 6 April 2025, the employer rate of NICs will go up from 13.8% to 15% and organisations will start paying employer NICs on employee earnings from £5,000 a year, instead of £9,100. Many firms will also see their business costs rise from the budget announcement that the amount of relief they can claim on business rates will either be scrapped or reduced in the case of the retail, hospitality, and leisure sector.
But the budget also announced an increase to the Employment Allowance from £5,000 to £10,500 per annum from next April. This will allow smaller organisations to claim more to cut their total annual employer National Insurance liability. Further, more employers will now be able to claim the allowance because the eligibility threshold for allowance will be axed. Previously, employers could only claim it if their total employer NICs were less than £100,000 a year.
Yet many mid-sized and large employers will see still their employment costs rise. This will be especially true for those based in low-wage sectors, and we anticipate them to take a similar approach to mitigate the additional costs as from the rise in minimum wage.
Questions raised around pensionsMore widely, the rise in NICs has led some commentators to predict that plans to reform workplace pensions could be postponed. One proposal is employers automatically enrol staff into a workplace pension scheme at 18, instead of at 22. When asked how this would increase their wage bill, 12% of respondents to the CIPD’s Autumn 2024 LMO said it would be by a large extent, 33% to some extent and 24% to a small extent. Another reform proposal is scrapping the lower earnings limit, so the first £6,240 of earnings is used to calculate pensionable pay. When asked how this would raise employment costs, 21% of LMO respondents said by a large extent, 33% to some extent and 16% to a small extent. The rest said there would be no impact, could not make a forecast, or said did not use the lower earnings limit. It has also been suggested that the minimum employer pension contribution rise gradually, such as over a three-year period, from 3% of pay to 6%. When asked what impact this would have on labour costs, 30% said it would increase them to a large extent, 34% to some extent and 12% to a small extent. The rest already paid 6% or more or didn’t know. Alternatively, we asked whether requiring employers to include pension contribution rates in all their job adverts would encourage them to contribute more, something the CIPD recommended in its manifesto. Overall, 60% said it would, 22% said it wouldn’t, while 18% were unsure. |
The NLW increases are part of the government’s wider goals to improve the lives of workers through its ‘Make Work Pay’ plan. As well as requirement for the NLW to reflect the cost of living, the plan also includes changes to tipping rules, a fair pay agreement for social care, scrapping the lower earnings limit for statutory sick pay, and a right to guaranteed hours for zero-hours contracts. However, these new rules, plus the increase to the employer NICs, could result in the opposite of what the government hopes to see as employers seek ways to manage the sudden jump in labour costs.
So how should reward professionals respond? If they don’t already, they should create a plan to ‘make pay work’ for their organisations. Does pay currently attract and retain the people needed both now and in the future? Does it encourage them to develop the skills and achieve the successes the workplace requires, or secure and support their financial wellbeing, or fairly reflects their performance, or provide enough for a reasonable standard of living? The answers to these and other questions will help reward professionals assess whether the money spent on pay is delivering value for the organisation and employees. If more had been doing this, perhaps there would have been less need for the ‘Make Work Pay’ plan.
But creating a plan takes time. In the meantime then, what should reward professionals do now to prepare for higher employment costs coming down the line? First, find out how much costs will rise because of the higher NLW and employer NICs. Second, consider the potential responses, such as scaling back business investment or the benefit package. Third, consider the potential consequences, for example, how will employees, management, the unions, the investors, the media etc respond to these decisions? Fourth, what can we do to overcome their concerns and anxieties, and what compelling future can you offer? Fifth, what data do you need and where can you get it?
Working out answers to these questions, whether with the help of CIPD resources in this area or through internal discussions, will allow reward professionals to take positive steps in ensuring that the new pay, tax and regulatory changes can be managed in a way that provides long-term stability for employees.
Charles has recently led research into the business case for pensions, how front line managers make and communicate reward decisions, and managing reward risks, as well as the creation of a good practice guide on the annual pay review process. He is also responsible for the CIPD’s public policy work in the area of reward and is a Chartered Fellow of the CIPD.
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