The solution: taking an evidence-based approach to accreditation and professional development
In early 2023, 54% of BTP’s people function were active CIPD members. There was inconsistent access to professional development, no clear view of expected behaviours and capabilities and a lack of targeted learning opportunities. BTP wanted to introduce a consistent standard that everyone could align to and a development pathway that truly reflected the complexity and professionalism across its people function.
With that in mind, BTP turned to the CIPD for support in helping its team demonstrate alignment with our globally recognised standards, maintain and further develop their skills and gain greater confidence to be trusted advisors. We partnered with BTP to assess its people team’s existing capability and use the insights to build a structured programme of development and accreditation.
Our first step was to help BTP audit and centralise its people team’s CIPD membership. This helped the organisation understand who already held CIPD qualifications, check that membership levels matched roles and expertise and see where there were gaps in membership. This work meant that BTP could take a more proactive approach to accreditation, identifying colleagues suited to apprenticeships as well as those who could gain or upgrade CIPD membership through experience assessment rather than formal study. By 2026, 65% of the people function was in active CIPD membership and dozens of colleagues gained new accreditations, including Chartered and Fellow statuses.
We supported BTP to take an evidence-based approach to strengthening its team’s capability by combining stakeholder feedback with individual and team development insights. We used our People Impact Tool to survey 700 key stakeholders about the team’s capability and priorities. BTP applied this insight directly to create a targeted function-wide development plan.
We followed this up by supporting BTP to roll out our Development Insights Tool to the whole people function in 2025. This is a self-assessment tool that allows individuals to evaluate their capability against the CIPD Profession Map, identify gaps in knowledge and behaviours and create a bespoke personal learning plan.
Using these insights, BTP designed a structured capability development plan for the team, including CIPD-led courses covering AI for HR, HR business partnering, talent management, employment law, strategic workforce planning and data analytics. It’s a significant shift from BTP’s previous ad hoc training approach to a tailored learning programme that’s aligned to the CIPD Profession Map, individual learning needs and future workforce priorities.